It costs more to get a new customer than to keep an existing one. When you lose a customer, it’s important to understand why that customer was driven to end their relationship with your business. Our attrition and retention assessments provide a window into the customer relationship that ultimately helps our clients improve their retention rates. We define the controllable factors vs. non-controllable factors and provide benchmarking data so you can focus on workable solutions to reduce customer attrition.
Using tried and tested investigative techniques, we focus on what entices your current customer base and how to attract new ones. We then transform that insight into a concrete roadmap that leads to profitability and successful customer retention strategies with your organization in mind.
“After teaming up with CSP we grew our business accounts by 1,247% over the next five (5) years. I credit CSP with helping our company hear the voice of our customer through the data, make that customer satisfaction actionable, and then follow through by designing and conducting training and development sessions to establish and maintain our company’s customer-centered culture at its highest level.”
SVP, Customer Experience
“The most rewarding aspect of our partnership with CSP is their ability to report dramatic growth from our comprehensive service initiative. Compared to our peer group, we have had unprecedented growth. One area of our account portfolio went from 18% to 142% growth.”
SVP, Treasurer
“We look for data that prompts action. That’s exactly what we get from CSP. Their ‘Voice of the Customer’ research gives us a clear picture of the attitudes and behaviors that are impacting our bottom line. We recommend them to anyone who wants to reach the highest standards of customer service.”
EVP
